B2B and Product Marketing Manager (M/W/D)

Mission

• Our mission: We are dedicated to protecting, enhancing and saving lives. As part of our team, you will contribute to our efforts to increase patient safety.
• Your role: You are the marketing owner of a major product line brand. You collaborate with Product Management, Clinical Applications, Sales, and Marketing to launch and promote our products to our distributors and key accounts.
• Your goal: You create and execute a B2B marketing strategy that aligns with our global vision and boosts sales to our partners.

Challenges we trust you with

• Your role: You are a marketing leader for our product launches. You create and oversee the launch plan, messaging and content for our website and brochures.
• Your impact: You drive and coordinate marketing campaigns with our distributors and sales managers. You support with creating engaging content for social media, webinars, and newsletters. You represent us at selected congresses and support the exhibition manager when needed.
• Your team: You communicate effectively with our external partners and marketing agencies. You are a valued member of our marketing team and report to the Marketing Director.

Your profile

• Your qualifications: You have a bachelor’s or higher degree in Marketing and relevant experience in product marketing, preferably in the healthcare or medical device industry.
• Your achievements: You have successfully led or co-led at least two major product launches and built best-in-class B2B marketing campaigns. You have created engaging and informative brochures and web content for customers.
• Your skills: You have excellent communication and interpersonal skills and can work well with cross-functional teams and external partners. You have a clinical background or a background in the healthcare sector, ideally radiation therapy. A strong understanding of the Asia Pacific market is an asset. You are proficient in market analysis, KPI measurement and digital marketing tools. You have a positive, can-do and problem-solving mindset and a team spirit.

We offer

• A fulltime job opportunity and unlimited contract
• Diverse and challenging tasks
• Personal responsibility and teamwork
• International and dynamic team
• Regular internal and external training - development and coaching
• Flexible working hours and home office
• Team events
• A remuneration system that rewards your success/ 30 vacation days

Please apply directly online with salary expectation and start day.

Life at IBA

Diversity is fundamental to our culture. We value the uniqueness of individuals and the different perspectives and talents they bring to IBA. We learn from and respect the cultures in which we work, promote diversity within our workforce, and have an inclusive environment that helps each and every one of us to fully contribute to IBA’s success.

The identity of IBA is characterized by a group of colleagues driven by motivation, curiosity, creativity, the desire to learn on a daily basis, by technical challenges and above all by a highly developed team and family spirit that makes the daily life smoother and more enjoyable!

By joining a team of about 40 nationalities and working on more than 45 different sites on 3 continents, IBA offers you the opportunity of a meaningful career with a direct impact in the fight against cancer.

We are driven by: 

• Innovating in a cutting-edge technology environment
• Developing professional and personal skills by learning on the Job; by participating in challenging projects; top class courses 
• Evolving in a friendly culture environment based upon solid values (dare - share - care - be fair) 
• Acting autonomously and belonging to motivated teams with good work-life balance 
• Contributing to a company where sustainability, safety and well-being are key to our success

If you are passionate, cause-driven, you can make this quest yours by joining our dedicated colleagues and give your career a new meaning.